Jim Carter wrote:
I’m starting to narrow down my target aircraft and just today started
looking at them through Vref at the same time. I’d like to read your
opinions of that pricing service – both good and bad – and any
suggestions you might have as to other pricing tools that worked for you.

The free price estimation offered by AOPA and Trade-A-Plane both give
very high numbers.

I recommend http://aeroprice.com

I have no vested interest.

They have a couple of different price estimation products. They're not
free, but they seem to be based on solid concepts and in my experience
give pretty accurate results. The price for the appraisal is in the
noise level compared to making a mistake on the price.