Yeah, conversion is difficult from my experience. At least for short
term conversion, here's a couple of reasons why and how to address
them.

- Misconceptions about safety. I do my best to point out that a glider
is way safer than an airplane and why. I like saying the most
dangerous part of soaring is the drive to the gliderport.
- Misconceptions about price. Everybody who doesn't know anything
about soaring assumes this it's a rich man's sport. I point out that
tow costs are cheap, and with good conditions and well trained pilot
amounts to a whole afternoon's worth of fun. I also point out that my
Libelle is my most prized possession and only cost me around $15,000
and that a 1-26 is considerably cheaper. Oh and that maintenance costs
next to nothing. Soaring if done right, can be cheaper than other
hobbies such as golf or travel.
- Give rides for the customer, not for yourself. Find out about what
your passengers expectations are. Find out if your passenger wants a
smooth ride and if so avoid the thermals, point out local landmarks,
etc... If you passenger is an adrenaline junkie, pull a few loops.
Offer to let the passenger at the controls, and teach them the basics.
Also find out if your passenger has any flight knowledge or experience
(flight simulators count) and adjust accordingly. Thermalling sharply
with a newbie is a sure way to make them sick and ensure they wont
come back.
- Personality counts. Project your passion for the sport, its
contagious. Be friendly and humorous. Be professional enough to
instill confidence in your piloting skills, but not too stiff to suck
the fun out of the experience. Do your best to comfort those who are a
little nervous. Show interest in your passengers.

Happy Soaring,
Omri Kalinsky aka SL