On Thursday, February 23, 2017 at 6:22:21 PM UTC-6, RV 6 Driver wrote:
On Monday, February 6, 2017 at 7:42:00 PM UTC-6, HGXC wrote:
Anyone know the make of the glider and who the pilot was?

Dennis ...DC

I really don't understand the purpose of this commercial. How is it supposed to make me want to buy a Land Rover?

Rv6 Driver,
I think the advertisement is attempting to link their vehicles to the romance and excitement of aviation, specifically, soaring has all the cachet of aviation while also being perceived as 'off the beaten path' and individualistic.

Everyone I ever spoke to about soaring seemed interested, even if they had no intention of ever participating.

advertisers sell the Sizzle, not the Steak!!