Liam Finley wrote:

snip

I think the elitism problem is largely an urban myth.

It's all too easy for unsuccesful pilots to blame elitism rather than
take a hard look at their own lack of skill, ability or perserverence.

Stop! There it is-
"Skill, ability, and perseverance."
This is supposed to be a fun recreational activity/hobby/sport, yet it
requires "skill, ability, and perseverance".
That's a lot to ask. That sounds more like the military or marriage
than a fun recreational activity. Any sport or hobby will benefit from
skill, ability, and perseverance, but ours demands it as an entry fee.
Don't get me wrong, I think that's OK. A lot of people looking for long
term reward in a new activity may seek out such demands rather than "Buy
a bigger, better X, Y or Z. Have more fun!" or "more megapixels makes
you a better photographer". We could promote that. "Soaring is more
than a trip to the mall" or whatever.
This sort of demand takes physical and emotional energy. If that's an
expectation when you begin in soaring, you'll be better prepared.
Someone in another post noted that the BGA (IIRC) is great at getting
new members but terrible at keeping them. Part of that is certainly
skill, ability, and perseverance. If people know this is part of the
package up front, or have been lured in because of it, retention of
those new members will increase.
I having these qualities is elitism, well that can be used to our
benefit too.

Shawn