'Unhappy Customer' Post ??

In my sleepy-eyed condition this morning, I accidentally deleted a post that
quoted some numbers from the White House Office of Consumer Affairs (or some
such) regarding the effect of an unhappy customer - how many people he told,
etc.

Would somebody kindly repost that item?

"CVBreard" wrote in message
...
Would somebody kindly repost that item?

Google Groups is your friend. Learn to use it. Learn to love it.

http://groups-beta.google.com/group/...beb3370bac9176

Thanks to both of you who responded...

(I'm in an aerial photography group and some are better aerial photographers
than business people and I like to pass such items on to the group.)

Source: White House Office of Consumer Affairs.
· For every customer who bothers to complain, there are 26 others who remain
silent.
· The average “wronged” customer will tell 8 to 16 people.
· 91% of unhappy customers will never purchase services from you again.
· It costs about fives times as much to attract a new customer as it costs
to keep an old one.
· Bottom Line – For every complaint, there are about 250 more customers with
problems or potential customers who hear bad things about you.

FWIW. We found this to be true in our business. We lived by it.

Victor J. (Jim) Osborne, Jr.