Marketing and the Cirrus Sales Pitch

I doubt the sales people are that stupid. I'm sure they taylor their
sales pitch to the pilot specifically. If they are talking with a
10,000 hour pilot you can bet the pitch is different than that of a 100
hr pilot. Even a used car dealer uses a different approach to the CEO
than to the college student.

-Robert


john smith wrote:
Me feeling is that the Cirrus marketing/sales pitch is targeted at a
specific market, low time pilots with little experience. They focus on
the BRS parachute as the solution to any unexpected situation.
As I noted, this is the feeling I get from their advertising, what I
hear pilots saying and the type of pilots I see flying them. Hence my
request for actual experiene.

Whatever they are doing, they are selling a lot of airplanes and their
airplanes have a high accident and fatality rate. I don't think anyone
knows why.

"Doug" wrote:
Whatever they are doing, they are selling a lot of airplanes and their
airplanes have a high accident and fatality rate. I don't think anyone
knows why.

Is it the design or construction of the plane that is the causal factor or
the pilot of the plane that is the causal factor for the alleged higher-
than-average accident rate?

Jim Logajan writes:

Is it the design or construction of the plane that is the causal factor or
the pilot of the plane that is the causal factor for the alleged higher-
than-average accident rate?

Perhaps a plane designed to encourage carelessness combined with a
target demographic of inexperienced and potentially careless pilots.
I doubt that the plane is intrinsically unsafe, but the notion of a
parachute speaks volumes on the design and sales goals.

--
Transpose mxsmanic and gmail to reach me by e-mail.

Mxsmanic wrote:

Perhaps a plane designed to encourage carelessness combined with a
target demographic of inexperienced and potentially careless pilots.
I doubt that the plane is intrinsically unsafe, but the notion of a
parachute speaks volumes on the design and sales goals.

Designed to encourage carelessness? Are you an aircraft designer now?
What exact features are you referring to?


The parachute? Every manned spacecraft (with the exception of the
Orbiter) that has flown to date has a parachute incorporated into the
design, and a successful mission depends on its deployment. How does the
notion of a parachute automatically encourage carelessness?

Please base your answer on your actual flight experience in actual
aircraft, if possibile.

Dave S writes:

Designed to encourage carelessness? Are you an aircraft designer now?
What exact features are you referring to?

Things like a parachute.

The parachute? Every manned spacecraft (with the exception of the
Orbiter) that has flown to date has a parachute incorporated into the
design, and a successful mission depends on its deployment.

Every manned spacecraft has coasted in a vacuum, too. Every submarine
has spent time underwater. Every car has tires. I don't see any
connections here.

How does the notion of a parachute automatically encourage carelessness?

It gives naïve pilots the impression that the gadgets will save them
no matter how stupid their mistakes might become. The reality is that
the gadgets offer only a small increment of increased safety in
certain specific situations; the obligation of the pilot to be careful
is not diminished.

--
Transpose mxsmanic and gmail to reach me by e-mail.

Mxsmanic wrote:


It gives naïve pilots the impression ...

Now we are on to something you can claim expertise in.. about time...

"Doug" wrote:

Whatever they are doing, they are selling a lot of airplanes and their
airplanes have a high accident and fatality rate. I don't think anyone
knows why.


Sure we do. Pilots doing stupid things. Now whether the BRS gives
them false confidence or not I really don't care. But of the
deployments I have heard about...pilot stupidity was the primary
causal factor for getting to the point of deployment.

Ron Lee

Ron,

Now whether the BRS gives
them false confidence or not I really don't care.


If it does, that's really the first part of pilot stupidity.

--
Thomas Borchert (EDDH)

Pilot stupidity is the primary causal factor of most GA accidents.

Mike Schumann

"Ron Lee" wrote in message
...
"Doug" wrote:

Whatever they are doing, they are selling a lot of airplanes and their
airplanes have a high accident and fatality rate. I don't think anyone
knows why.


Sure we do. Pilots doing stupid things. Now whether the BRS gives
them false confidence or not I really don't care. But of the
deployments I have heard about...pilot stupidity was the primary
causal factor for getting to the point of deployment.

Ron Lee